E-commerce data migration for a global beauty company
Kept historical reporting consistent while 11 brand-region storefronts moved to Shopify.
Portfolio
Making global analytics more reliable and efficient
Improved GA4 reporting across 15+ brands and cut BigQuery slot usage and cost by more than 20%.
Connecting product, customer, and marketing data at KEH
Rebuilt product data for 100,000 SKUs and supported customer analytics at more than 20 million events a month.